One of the main prospecting avenues for a network marketer is their company’s pay plan.
How many of you didn’t get excited during a presentation until someone started spinning those famous pay plan circles? It’s a tactic which engenders excitement within a prospect yet three months after they join, they are looking for an out.
What happened? Wasn’t the compensation plan a strong enough incentive to stay involved? In most cases no.
It’s a familiar scenario yet network marketers the world over still use their company’s pay plan as one of their prime prospecting tools. It doesn’t matter how good any pay plan is because unless you’re able to generate cash flow within a short space of time your enthusiasm will quickly diminish.
So how do you generate initial cash flow? First you need a shift in thinking. Prospects are the lifeblood of your network marketing business. But prospects alone aren’t enough. Targeted prospects are the answer.
Ann Sieg exploded the myth one needs a written list to build a network marketing business in The Renegade Network Marketer. She blew the lid on the long time theory your best target market is your inner circle.
Your best target market are those looking for your opportunity. Does that make sense? In other words, don’t waste too much of your time using hit and miss tactics such as speaking to friends and relatives about your business.
There’s no point in getting a prospect excited about your company’s pay plan if they have no idea on how to generate prospects. People who join network marketing for the sole reason that they were excited about the payment structure in the main, will join the 90% of distributors who decide to bail out in three months time.
The Renegade Network Marketer outlines a superb system of attraction marketing. That is, pinpointing those people who really want to get more information on joining a network marketing business.
By utilizing the powerful online promotion and marketing techniques outlined in the Renegade system and implementing the affiliate marketing factor into your MLM business, then you start the ball rolling in generating much needed cash flow on the front end.
It’s like building a business with training wheels - instead of losing money from the moment you start your network marketing business, The Renegade System shows you how to offset those early losses which gives you greater peace of mind as you gradually get your MLM business income levels to a stage where financial worries are no longer applicable.
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